Work

Results That
Compound.

Every case study below follows our standard impact framework: Challenge, Solution, Execution, Result. The work is documented in business terms — not deliverables.

Case 01
E-commerce
01E-commerce · Branding · Performance Ads

Scaling a DTC brand from regional to international.

Challenge
Stalled growth at $2M ARR with rising acquisition costs and fragmented brand presence across channels.
Solution
Full brand refresh, headless Shopify rebuild, and integrated paid + email lifecycle system.
Execution
12-week rebuild, paid media restructure across Meta + Google, lifecycle automation in Klaviyo.

Results

+187%

revenue YoY

−42%

CAC

3

new markets launched

Case 02
B2B SaaS
02B2B SaaS · SEO & AEO · Web Development

Repositioning a SaaS platform for enterprise.

Challenge
Mid-market SaaS losing deals to enterprise competitors despite a stronger product.
Solution
Full repositioning, enterprise-grade web rebuild, and AEO-led content strategy.
Execution
Strategy + design + Next.js build in 10 weeks; 40-piece content engine launched at relaunch.

Results

+312%

organic traffic

8×

inbound enterprise leads

Visible

in ChatGPT + Perplexity

Case 03
Service
03Service · Lead Gen · Automation

Building a predictable lead engine for a service firm.

Challenge
Owner-led firm dependent on referrals with no repeatable acquisition system.
Solution
Meta lead gen system, qualification automation, and CRM-integrated nurture.
Execution
Funnel design, 6 creative iterations, end-to-end automation in Make + HubSpot.

Results

220+

qualified leads / mo

−61%

cost per lead

$1.4M

new pipeline in Q1

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